Sunday, October 29, 2006

what happen when you set up a project, build a community and then, all of a sudden, you turn to be too much hungry for money and let the big companies to get in and disrupt the balance?
this is the story of second life, an interesting project of virtual reality, where people built their own virtual business and life. they all lived in a "beautiful" world made of small business. and then the big companies got in claiming they are changing the world.
now the native second-lifers are on revolt.
this may turn to be an alarm to all the guys thinking they can get into any business disregarding the people already in.
and this is, again, the old story of the customer care: you do not care about your first customers, the ones who get into when you were a small site, gave you trust and money. and now you pay.

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